The countries that I have choose is Italy and South Africa in the Hotel & Resorts Industry.
· INT-610-01: Adapt business strategies and practices to function in diverse international environments
· INT-610-02: Leverage research to assess external factors in international business environments
· INT-610-03: Justify business decisions for international market opportunities
C. Foreign Market Entry: Recommend an international entry mode with the greatest potential to fulfill the industry’s objectives and carry out the strategies of U.S. firms internationalizing into the top candidate. Discuss the viability of each of the following entry modes for your top-ranked country: export/importing, contractual relationships/non-equity collaboration, and equity and non-equity foreign direct investment. Discuss each mode’s inherent managerial trade-offs in the control, resource commitments, flexibility, and risk ownership they entail for U.S. industry firms in your answer. Then recommend the top entry mode that industry firms must consider given the candidate’s environment and global marketplace. Identify how an individual firm’s past international experience, size, and relative capabilities within the industry might add a nuanced perspective to the industry-level analysis. [INT-610-01]
